Work: Suzuki GSX-R Microsites

MindWorks has created not one but two new microsites for Suzuki GB PLC. To launch the new GSX-R600 and GSX-R750 supersports motorcycles effectively, the client needed to give the consumer all the product information they could possibly want, and then some. Our solution was to create two linked microsites that not only informed, but entertained. In just two weeks we created both sites from scratch including design, development, build, video editing, a unique product x-ray feature and a whole host of downloads from wallpapers for the latest iPhone 4, to a full 16 page brochure.

www.gsx-r600.eu

www.gsx-r750.eu

Kevin Loch-Henry, Account Manager, says, “It was a high-pressured but fantastic experience to design, develop and build two sites side by side and to show off two advanced hi-tech products to their very best. Suzuki’s customer feedback had said give as much information as possible, so the site is deep; site stats so far show a very low bounce rate, so it looks like we’ve delivered.”